Digital Marketing and SEO

Course Highlights

Imagine you have a small business. Can you rely on TV, radio or simple leaflets to reach your target customers? The answer is “no!” Today’s customers spend more time online, so you have to reach them through the Internet. With a successful digital marketing strategy in place, you can achieve a global reach and build lasting relationships with clients and companies. This digital marketing course covers the most popular types of digital marketing to turn clicks into customers.

This digital marketer course will introduce you to various digital marketing examples and types to inspire your strategy. It will demonstrate the use of multiple online channels to gain exposure and promote your brand. From visualising the concept of SEO digital marketing to utilising social media marketing platforms like YouTube, Facebook, Instagram, and LinkedIn, this is the best digital marketing course to learn skills that help improve brand visibility and engagement.

From our digital marketing classes, you’ll also learn how to create targeted campaigns with Google AdWords to get your ads noticed and increase conversion rate. Again, the marketing digital online course will teach you how to monitor your campaign performance with Google Analytics to make data-driven decisions. The digital marketing digital will also teach you how to create impactful email campaigns to grow a loyal client base and boost sales.

Whether you want to get hired for digital marketing jobs or grow a successful business online, this digital marketing course is helpful. Sign up today!

Learning outcomes

Understand digital marketing fundamentals and key concepts
Implement effective SEO strategies for improved search rankings.
Optimise YouTube channels and videos for higher engagement.
Create and manage targeted campaigns using Google Ads.
Understand the concept of digital analytics for marketing.
Design and execute impactful email marketing campaigns.
Develop social media strategies for LinkedIn, Twitter, Facebook, and Instagram.
Utilise mobile marketing techniques and app strategies for growth.

Course media

Trustpilot Review

Marketplace Review

Why should I take this Digital Marketer Course?

Understand the digital marketing definition and its key components.
Learn strategies to boost online visibility
Strengthen your social media marketing expertise.
Stay ahead in the fast-evolving digital landscape.
Self-learning pace.
Well-planned course structure.

Is The Digital Marketing and SEO Training Right for You?

If you’re looking to gain in-demand skills similar to those offered by the HubSpot digital marketing course, Coursera digital marketing or insights you’d find on top digital marketing Blogspot pages, this course goes beyond. Our digital marketing certificate course dives deeper into platform-specific techniques, includes tailored guidance, and covers emerging trends like mobile app marketing.

Job Opportunities

Digital Marketing Specialist – £30,000–£40,000 per year

Digital marketing specialists manage and execute online campaigns, optimise websites, and take every necessary step to grow brand visibility.

SEO Specialist – £28,000–£38,000 per year

SEO specialists, also known as search engine optimisers, use cutting-edge SEO techniques to drive website traffic and boost search engine rankings.

Social Media Manager – £32,000–£45,000 per year

Create and manage engaging content across platforms like Facebook, Instagram, and LinkedIn.

PPC Specialist (Pay-Per-Click) – £35,000–£50,000 per year

Run paid ad campaigns on platforms like Google Ads to generate measurable results.

Email Marketing Specialist – £30,000–£42,000 per year

Create targeted email campaigns to nurture leads and convert them into loyal customers.

Digital Marketing Automation Specialist – £35,000–£50,000 per year

They work with management to set up, manage, and optimise automated marketing campaigns using tools like HubSpot, Marketo, or Salesforce.

Certificate of Achievement

Skill Up Recognised Certificate

Upon successful completion of the Digital Marketing Certification Course, you can request a Skill Up Recognised Certificate. This certification carries great significance and remains a testament to your skills for a lifetime.

PDF Certificate + PDF Transcript: £14.99
Hardcopy Certificate + Hardcopy Transcript: £19.99
Delivery Charge: £10.00 (Applicable for International Students)

Click below to order your SkillUp Brand Recognised Certificate, complete your payment and get ready to upgrade your resume.

Order Your SkillUp Brand Recognised Certificate

CPD Quality Standards Accredited Certificate

The CPD Quality Standards Accredited Certificate of Achievement is available for application when you successfully finish the Digital Marketing Certificate Course.

Order your CPD Quality Standards Accredited Certificate by clicking the link below, then finish the purchase process to bolster your professional portfolio.

Order Your CPD QS Certificate

Requirements

FAQ: Digital Marketing and SEO

1. What is digital marketing?

Digital marketing refers to promoting products or services using online platforms such as social media, search engines, email, and websites. The digital marketing meaning encompasses a wide range of strategies aimed at reaching and engaging with customers in the digital space.

2. Can this course help me work in a digital marketing agency?

While this course doesn’t directly prepare you to work in an agency, it provides you with valuable skills in SEO, social media, email marketing, and more, which are highly sought after by agencies and businesses alike.

3. What is the difference between a digital marketing specialist and a general marketer?

A digital marketing specialist focuses specifically on online strategies like PPC, SEO, content marketing, and analytics. Conversely, a general marketer might also work with offline channels like print ads and events.

4. Are there freelance digital marketing job opportunities after completing this course?

Yes! The skills you gain in this course can open doors to freelance digital marketing jobs, allowing you to work independently with clients on projects like social media management, SEO, and content creation.

5. Are digital marketing apprenticeships a good career option after completing this course?

Yes, digital marketing apprenticeships are a great next step after completing this course. While this course doesn’t offer formal apprenticeship placement, it equips you with the essential skills in SEO, social media, content marketing, and analytics, making you a strong candidate for apprenticeship programs where you can gain hands-on experience in the field.

6. How does this course compare to Forbes’ digital marketing insights?

Forbes offers valuable insights and trends in digital marketing, while this course focuses on building your foundational knowledge in crucial areas like SEO, social media, email marketing, and analytics.