Description:
Internet marketing is the process of advertising or promoting brand, products, or services online. It has been a prevalent marketing strategy since it is the easiest way to reach out to people worldwide. Learning how to do internet marketing will help to introduce your business to the public. If you want to know how to market effectively, then this is your chance to learn through this course. Learning through this is more efficient since we provide you everything you need about internet marketing so register now and start learning.
Who is the course for?
- Employees of the business industry and other businessmen who want to learn how to advertise effectively with their customers and potential clients through internet marketing
- People who have an interest in internet marketing and how they can be effective marketers
Entry Requirement:
- This course is available to all learners, of all academic backgrounds.
- Learners should be aged 16 or over to undertake the qualification.
- Good understanding of English language, numeracy and ICT are required to attend this course.
Assessment:
- At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.
- Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam.
Certification:
- After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24.
- PDF certificate’s turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days.
Why choose us?
- Affordable, engaging & high-quality e-learning study materials;
- Tutorial videos/materials from the industry leading experts;
- Study in a user-friendly, advanced online learning platform;
- Efficient exam systems for the assessment and instant result;
- The UK & internationally recognised accredited qualification;
- Access to course content on mobile, tablet or desktop from anywhere anytime;
- The benefit of career advancement opportunities;
- 24/7 student support via email.
Career Path:
The Advanced Diploma in Internet Marketing Course will be very beneficial and helpful, especially to:
- Businessmen
- Entrepreneur
- Marketing and Promotions Specialist
- Marketing Manager
- Sales Manager
- Sales and Promotions Specialist.
Course Curriculum
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What is Internet Marketing?00:15:00
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Creating an Internet Marketing Plan00:15:00
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Extending Your Influence00:15:00
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E-mail Marketing00:15:00
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Search Engine Optimization (SEO)01:00:00
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Advertising Online00:15:00
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What Does Internet Marketing Really Mean and Who Can Do It?00:30:00
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Concepts of Web Traffic – Why Internet Marketing Cannot Do without It00:30:00
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Monetizing the Traffic01:00:00
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Concepts of E Commerce You Will Need00:30:00
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Blogging for Building Internet Marketing Traffic01:00:00
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Article Submissions to Bring in Internet Marketing Traffic00:30:00
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Internet Marketing and Social Networking00:30:00
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Making Your Internet Marketing Venture a Full-Fledged Home Business00:30:00
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Pros and Cons of Internet Marketing00:30:00
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Conclusion00:15:00
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Module One – Getting Started01:30:00
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Module Two – SWOT Analysis in Marketing00:30:00
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Module Three – Marketing Research01:00:00
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Module Four – Real Time Marketing01:00:00
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Module Five – Brand Management01:00:00
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Module Six – Social Media (I)00:30:00
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Module Seven – Social Media (II)01:00:00
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Module Eight – SEO Basics01:00:00
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Module Nine – Website Characteristics01:00:00
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Module Ten – Capturing Leads01:00:00
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Module Eleven – Campaign Characteristics01:00:00
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Module Twelve – Wrapping Up00:30:00
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Internet Marketing Fundamentals Course- Activities
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Introduction to Email Marketing00:30:00
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Using Email Marketing Software00:30:00
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Building Email Lists by Quantity00:30:00
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Building Email Lists by Quality00:30:00
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Crafting an Email01:00:00
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Analyzing and Tracking Your Email Marketing Strategy00:30:00
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Introduction to Facebook00:15:00
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Why You Should Care00:15:00
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Setting up a Facebook Page00:30:00
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How to Get More Likes for Your Facebook Page00:30:00
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Facebook Advertising00:30:00
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How Much Does Facebook Advertising Cost?00:30:00
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Marketing on Facebook01:00:00
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Create a Content Calendar00:15:00
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Understanding Edge Rank & the Art of Engagement00:15:00
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TWITTER FOR BUSINESS00:15:00
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TOP TWITTER TIPS00:15:00
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TWITTER IS00:15:00
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BUSINESS TERMS00:15:00
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WHY USE TWITTER FOR MARKETING00:15:00
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TWITTER MARKETING BASICS01:00:00
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TWITTER METRICS00:30:00
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YOUR BIO00:15:00
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WHEN TO TWEET00:15:00
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BUILDING YOUR COMMUNITY00:15:00
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GENERATING LEADS00:15:00
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REAL-TIME TWITTER MARKETING00:15:00
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ENGAGEMENT00:15:00
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TWETIQUETTE (TWEETING ETIQUETTE)00:15:00
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What is Instagram?00:15:00
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Instagram for Business00:15:00
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Instagram & Community00:15:00
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Alter Your Focal Point01:00:00
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Trust In Individuals01:00:00
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Celebrate Living00:15:00
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Jest At Yourself00:30:00
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Wrapping Up00:30:00
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Mock Exam – Advanced Diploma in Internet Marketing00:20:00
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Final Exam – Advanced Diploma in Internet Marketing00:20:00
14-Day Money-Back Guarantee
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Duration:1 day, 11 hours
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Access:1 Year
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Units:68
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